The Products and their success mostly depend on advertisements. Though the Television, Radio, Internet and other media plays a predominant role, the usefulness of the newspapers, as one of the medias cannot be undermined. There are various remote villages where the electronic media cannot be reached. Electronic media is quite expensive and meant for global markets.
The life of a daily newspaper is very short, just a day only. The advertisers should give ads in such a way; it catches the immediate attention of the readers. This provides lot of job opportunities for the designers. The advertisement rate depends on the number of copies sold.
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